What is the biggest challenge facing agencies implementing promotional activities in the medical and pharmaceutical sector? It is undoubtedly the need to confirm the credibility of the brand and product to potential customers, as well as to build trust based on clear communication. To achieve this, it is necessary to approach the subject in a comprehensive manner. We start our cooperation by carrying out research and analysis in order to then prepare an effective strategy and select promotion channels so as to achieve the best possible results. We take care to comply with the law every time, and the wellbeing of end customers and concern for their health is a priority for us.