Real-time marketing is a spontaneous and intelligent response to current events or phenomena, but also the creation of coherent and dynamic content. Such activities help maintain good communication with the audience, who interact with the brand - commenting on and sharing its posts and thus increasing their reach. In the age of the internet, and social media in particular,... Continue reading Real Time Marketing – sposób na szybkie zdobycie popularności?
When sending a press release to an editorial office, many PR professionals set their sights on publishing the finished material. They do not take into account the fact that journalists may ask detailed questions about the text they would like to publish. This is a big mistake, as it is important to be properly prepared for such an interview. Sometimes a journalist who has received material from us would like to publish it yet... Continue reading Grzechy PR: Nieprzygotowanie do rozmowy z dziennikarzem
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