Generation Z and PR activities

A new generation is entering the market, and soon they will be the ones deciding the style of a company's communication with consumers - we are talking about Generation Z, born in the age of mobile Internet and social media. Generation Z, unlike Generation Y, does not know life without the Internet. Ever since they were born, their analogue world has seamlessly blended with the digital world, giving life an unfamiliar... Continue reading Generacja Z a działania PR-owe