Body language in the work of a PR professional. Knowledge of non-verbal communication the key to success?

Portrait of business people sitting at desk and shaking hands.

Dealing with clients, business partners, journalists, giving speeches, presentations... All of this requires many skills from PR agency employees. As it turns out, in addition to communicativeness or effective negotiation, it is also worth learning the importance of body language. Having knowledge of non-verbal communication can be very useful in professional life. Contrary to many opinions, verbal communication is only a small part of... Continue reading Mowa ciała w pracy PR-owca. Znajomość komunikacji niewerbalnej kluczem do sukcesu?

How do you become a PR professional? About the ideal job candidate

Classmate Classroom Sharing International Friend Concept

It has become established that the public relations industry only attracts people with a humanities background. However, building and nurturing long-term relationships through reliable communication requires specific skills that people with a science background can also possess. What skills should a person who wants to work in a public relations agency have? A degree in public relations is not the key to... Continue reading Jak zostać PR-owcem? O idealnym kandydacie do pracy