A PR professional's holiday without looking at work email and phone? It's possible! All you need is...

Every month of a PR specialist's work is filled to the brim with tasks. Creating press releases, meetings with clients, arranging interviews, organising events or creative dispatches are just some of the agency employees' tasks. So how do you plan a holiday among so many responsibilities? It turns out that all you need to do is organise everything well before you leave, so that you are not preoccupied with business matters while you are on holiday.... Continue reading Urlop PR-owca bez zaglądania do służbowego maila i telefonu? To możliwe! Wystarczy tylko…

How do you get the media interested in your topic?

Inspiring a topic we are working on is a key skill for the person responsible for promoting a brand in the media. However, journalists are not easy to reach. Whether you are working on behalf of an individual, a company's image or a product, you won't get your message across if you don't take care of a few important issues. It is important to be aware... Continue reading Jak zainteresować media swoim tematem?

7 tips to make proofreading easier

When writing a press release or an article, the most often neglected stage of writing a text is proofreading. This is a huge mistake, as even a small typo at the outset can completely discredit us in the eyes of a journalist, putting our hard work in the bin. This is why proper proofreading is an extremely important part of the text production process. It will save us not only embarrassment, but also time.... Continue reading 7 wskazówek ułatwiających korektę tekstu