The precursors of PR - the story of Ivy Lee

Ivy Lee has been called one of the fathers of PR and a pioneer in the field. He was the one who opposed the suppression of the truth and manipulation of information by various organisations and companies. What is the story of one of the most important professionals in the history of PR and how did he earn this title? Ivy Lee was born in 1877. He worked for several New York ... Continue reading Prekursorzy PR – historia Ivy’ego Lee